Your guide to the business community of Cleveland, Ohio📍 

Lay of The Land podcast artwork

Your guide to the business community of Cleveland, Ohio 📍 

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About the show

About the show

Jeffrey Stern is a New York City transplant building companies in Cleveland. And TheTagan is an Atlanta-born strategist with a passion for creating content to amplify voices.

We love learning about the Cleveland ecosystem and, if you're listening to this podcast, we bet you do to. We both moved here to work at startups, and we've had our fair share of ups and downs. We use those experiences to have REAL conversations about both opportunities and challenges in Cleveland.

We found from our experience and talking with local friends it was HARD to learn about ALL the Cleveland business ecosystem has to offer - Cleveland native or not. There is a dynamic network of resource hubs & initiatives that make it difficult for anyone to get a holistic view of Northeast Ohio.

And so, we're building this podcast to give you what we would have wanted when we arrived in Cleveland: a Lay of the Land.

Lay of The Land will air every Thursday beginning December 3 on the upside podcast network.

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Latest episodes

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Meet your hosts.

Jeffrey Stern TheTagan

Jeffrey Stern



About Jeffrey...

A New York City transplant building companies in Cleveland.

Twitter / LinkedIn /

About TheTagan...

An Atlanta-born strategist with a passion for creating content to amplify voices.

TwitterLinkedIn /

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What listeners say

What listeners say

A True Learning Experience

"I love that this series is not like a typical podcast about business and entrepreneurship. Upside goes beyond the interview with founders and influencers to dissect what investors look for when investing in an opportunity. Entertaining and definitely informative.”

- iTunes listener awillman30

Very Smart & Deep Content on Investing/Startups:

“I listen to a lot of podcasts and this quickly became one of my favorites. These guys are deep and thorough in their analysis of the companies. They’re also fair and critical where needed so you’re getting a real look at how a potential investor/VC would be thinking. If you’re into the startup/VC space this is a must listen.”

- iTunes listener MikeAlbertdotCo

Love This Podcast:

“Upside teaches you how to think like an angel investor while making you laugh along the way. The start up companies are always very interesting to learn about as well!! Would recommend.

- iTunes listener Gal Pal 1111111

Insightful look into startups outside Silicon Valley

Having worked in both Bar Area and the midwest I have an appreciation for what Jay and Eric are trying to do. I LOVE the format. It's such a different approach towards this style of podcast and interview.

- iTunes listener Brett Jacob B.

Entrepreneurs: Highly Recommend

There's so much happening outside of the Valley, and Upside offers a much-needed perspective. Early stage entrepreneurs always want (and need!) to know what happens during the vetting and diligence process after the pitch, and Jay and Eric openly pull back the curtain. Their candid appraoch and feedback is worth more than its weight in gold. I highly recommend this podcast to anyone interested in the startups community -- whether you're a dreamer, hustler, investor, or all-around supporter. Go team Upside!

- iTunes listener BrianP.

Giving Midwest startups the attention they deserve

Upside gives a unique look at startups outside the major tech hubs, and is long overdue. Great content - it's long and well worth the time spent.

- iTunes listener ntietz